<?xml version="1.0" encoding="UTF-8"?><item href="/news/2025/expert-psych-and-fear.php" dsn="news"><pubDate>10/27/2025</pubDate><title>Ask the Expert: UAFS Psychology Explains Why We Like to be Scared</title><description>As Halloween approaches, haunted houses fill up, horror movies take over streaming platforms, and people across the country willingly sign up to be terrified. We asked our experts: What’s happening in the brain when fear sets in, and why do so many people enjoy it? </description><author>Rachel Putman</author><category>Ask the Expert</category><image><img src="/news/_images/haunted-university-fear.jpg" alt="A family in scary clown costumes poses at Haunted University"/></image><caption/><archive>2025-10</archive></item>