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Emily Treadaway
- Director
- Emily.TreadawayFREEuafs
- 479-424-5144
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Toolkits and Guides
Free fundraising, budgeting, media, and strategic planning resources.
The Center for Nonprofits at the University of Arkansas – Fort Smith provides practical nonprofit toolkits designed to strengthen fundraising strategy, financial communication, media outreach, and strategic planning.
These resources are built for nonprofit executive directors, board members, development staff, and community leaders who want structured tools they can use immediately.
Nonprofit Fundraising Strategy Workbook
Build a clear, diversified fundraising plan
A nonprofit fundraising strategy is a structured plan that outlines how your organization will generate revenue through donors, events, grants, and partnerships.
This fundraising strategy workbook helps you:
- Evaluate your current fundraising efforts
- Identify strengths, risks, and opportunities
- Strengthen donor stewardship and major gift engagement
- Improve online fundraising and marketing alignment
- Diversify income streams
- Set measurable fundraising goals
Instead of reacting to financial pressure, this tool helps you lead with intention and long-term focus.
View Nonprofit Fundraising Strategy Workbook
Narrative Budget Template for Nonprofits
Connect financial data to mission impact
A narrative budget explains how your organization’s expenses support programs and outcomes. It translates line-item costs into mission-focused language that donors, board members, and partners can understand quickly.
This guide helps you:
- Align expenses with program areas
- Communicate impact clearly
- Strengthen transparency and accountability
- Support grant and donor conversations
A well-developed narrative budget builds trust and reinforces your organization’s purpose.
Matching Grant Campaign Guide
Increase donor engagement and fundraising momentum
A matching grant campaign is a fundraising strategy that uses pledged funds to match donor contributions, increasing urgency and participation.
This guide outlines how to:
- Identify potential matching donors
- Structure a clear and time-bound campaign
- Communicate the match effectively
- Track progress and report results
- Steward and thank your matching partner
Matching grants do not need to be large to be effective. When used strategically, they motivate giving and expand reach.
Nonprofit Media Coverage and Press Release Guide
Share your work with clarity and credibility
Media outreach helps nonprofits build visibility, strengthen credibility, and expand community awareness.
This resource provides a practical framework for nonprofit media communication, including:
- Types of nonprofit press releases
- Key elements of a strong announcement
- Clear structure for headlines and messaging
- Guidance on promoting events, milestones, and partnerships
Consistent and professional communication supports fundraising, partnerships, and long-term reputation.
Strategic Planning and Goal Setting Worksheet for Nonprofits
Turn vision into measurable action
Strategic planning for nonprofits requires more than broad objectives. It requires specific, measurable goals tied to responsibility and timelines.
This worksheet helps leadership teams:
- Align goals with mission and core values
- Define measurable outcomes
- Assign accountability
- Track quarterly or annual progress
Whether preparing for a board retreat or building an annual operating plan, this resource supports disciplined execution.
View Strategic Planning & Goal Setting Worksheet
Frequently Asked Questions
A nonprofit fundraising strategy is a written plan that outlines how an organization will generate revenue through donors, grants, events, corporate partnerships, and other funding sources.
A narrative budget explains how an organization’s financial resources support programs and impact, translating expenses into mission-centered language.
Matching grants provide pledged funds that match donations raised during a defined campaign period, encouraging donors to give and often increasing total contributions.
Strategic planning ensures that goals align with mission and values while assigning measurable steps and accountability to leadership and staff.